Introduction In a world filled with challenges and setbacks, the quest for resilience has become paramount. Resilience is more than just overcoming hardship; it's about flourishing in the midst of it. And when it comes to resilience, few cultures embody it as profoundly as the Finns, who have a word for this indomitable spirit: Sisu. Sisu, pronounced "see-soo," is a unique Finnish concept that encapsulates grit, determination, and courage in the face of adversity. It's an intrinsic quality deeply embedded in the Finnish psyche, influencing how they approach life's challenges. But what exactly is Sisu, and how can we incorporate this powerful mindset into our own lives? At its core, Sisu is about perseverance in the face of extreme adversity. It's the ability to summon inner strength and tenacity when confronted with seemingly insurmountable obstacles. While resilience is a universal trait found in every culture, Sisu has distinct characteristics that set it ap
There's a famous Japanese saying “Nana korobi, ya oki” which means “Fall seven times, stand up eight.” This proverb fits Hundred percent to Mr. Soichiro Honda. Many times we become myopic and start weeping for our failure but we must remember the story of Honda who displayed "never say die attitude" by tackling so many failures without stopping. Since childhood Honda was enthusiastic about automobiles, he used to help his father in the Bicycle repair workshop. He started an apprenticeship in a workshop at the age of 15. Soon he gained interest in designing piston rings for a car.
He left his job and started his own company after selling all of his valuables and his wife's jewelry. He now started dreaming of working with Toyota Motor Corp. He showed his design of piston rings to Toyota management but all of the designs got rejected by the management and many people started laughing at him. But he tried again and prepared 3 lakh designs for piston rings and showed to Toyota management again. But out of 3 lakh designs, only 50 were found ok and out of 50, 3 were selected for final production. After getting the order Honda started preparing for production but suddenly an Earthquake destroyed his complete workshop. He started rebuilding the factory but then World war 2 started and cement became short. Anyhow Honda arranged cement and built his new factory but then it again got destroyed and now because of the American bombings. Any other person might have succumbed to these setbacks but Honda again started building his factory. At those times, Planes were designed differently and those planes used to throw Fuel tanks after fuel got exhausted. The land was filled with tanks and Soichiro built his factory with those tanks.
When Honda completed his factory construction work then World War got over and Japan was on a losing side. The fuel became in short supply and cars were no longer in demand. Honda's dream shattered after this incident and he was in huge debt. Anyhow he sold his factory to balance his debts but he never got stressed out and we can learn from him that " No difficulty is too big". After this incident, Honda started thinking of putting engines on bicycles to make a motorcycle. His peers appreciated his work and bought a few of these motorcycles. Honda was still in debt and do not have the capital to manufacture these motorcycles and hence he compiled a list of 8000 bicycle stockists. He mailed a handwritten note to 5000 of those stockists for help and 1800 of them responded. With the help of stockists, Honda started manufacturing bikes but initially, those motorcycles were heavy and became a major flop. Then Honda decided to make lighter 50 cc bikes called Super Cub and it became a major hit. After Super cub, there was no looking back for the Honda. Over the time name of Honda became synonymous with Motorcycles and now Honda employs 200,000+ employees across the globe and it also manufactures cars, buses, airplanes, etc. The success story of Honda truly inspires us to become more enthusiastic about our goals.
Always remember this famous quote from Honda "Success is 99% failures". Thanks a lot for reading! If you want this in your inbox every week, join the other 6500+ readers today by subscribing to our newsletter.
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He left his job and started his own company after selling all of his valuables and his wife's jewelry. He now started dreaming of working with Toyota Motor Corp. He showed his design of piston rings to Toyota management but all of the designs got rejected by the management and many people started laughing at him. But he tried again and prepared 3 lakh designs for piston rings and showed to Toyota management again. But out of 3 lakh designs, only 50 were found ok and out of 50, 3 were selected for final production. After getting the order Honda started preparing for production but suddenly an Earthquake destroyed his complete workshop. He started rebuilding the factory but then World war 2 started and cement became short. Anyhow Honda arranged cement and built his new factory but then it again got destroyed and now because of the American bombings. Any other person might have succumbed to these setbacks but Honda again started building his factory. At those times, Planes were designed differently and those planes used to throw Fuel tanks after fuel got exhausted. The land was filled with tanks and Soichiro built his factory with those tanks.
When Honda completed his factory construction work then World War got over and Japan was on a losing side. The fuel became in short supply and cars were no longer in demand. Honda's dream shattered after this incident and he was in huge debt. Anyhow he sold his factory to balance his debts but he never got stressed out and we can learn from him that " No difficulty is too big". After this incident, Honda started thinking of putting engines on bicycles to make a motorcycle. His peers appreciated his work and bought a few of these motorcycles. Honda was still in debt and do not have the capital to manufacture these motorcycles and hence he compiled a list of 8000 bicycle stockists. He mailed a handwritten note to 5000 of those stockists for help and 1800 of them responded. With the help of stockists, Honda started manufacturing bikes but initially, those motorcycles were heavy and became a major flop. Then Honda decided to make lighter 50 cc bikes called Super Cub and it became a major hit. After Super cub, there was no looking back for the Honda. Over the time name of Honda became synonymous with Motorcycles and now Honda employs 200,000+ employees across the globe and it also manufactures cars, buses, airplanes, etc. The success story of Honda truly inspires us to become more enthusiastic about our goals.
Always remember this famous quote from Honda "Success is 99% failures". Thanks a lot for reading! If you want this in your inbox every week, join the other 6500+ readers today by subscribing to our newsletter.
Please do share, subscribe and comment!!!
Please follow us for exclusive content:
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